SEO Benefits

• Targeted Traffic
  
  SEO can increase the number of visitors who are actively searching for your service or product.

• Promotion that doesn't sleep
  
  Imagine having your own marketing and promotions company working exclusively just for you! One that works 24 hours a day, 7 days a week, 365 days every year. That's the benefit of SEO!

• Increase brand visibility
  
  SEO can give your brand a high international profile - and for a comparatively low outlay.

• High ROI
  
  Pound for pound, dollar for dollar, SEO brings you a higher Return On your Investment than any comparable form of marketing.

• Higher Sales
  
  SEO can mean increased sales of your product or service.

• Faster, smaller pages
  
  Properly validated and optimised files will be smaller and leaner, meaning less server requests/overheads and quicker download times.

• Long term positioning
  
  Once in place, a properly designed and optimised site should stay long term in the rankings compared to PPC where costs and outlay are ongoing and unpredictable.

• Cost-effective
  
  SEO is among the most cost-effective ways of marketing.

• Accessibility
  
  Observing sensible optimisation procedures can make your site more accessible to all users.

• Cross-browser compatibility
  
  A properly optimised site will be as near as possible validated to high standards. This means that it should work in all W3C-compliant browsers, meaning your site may be viewed by the greatest potential number of visitors.

• Navigable by the engines
  
  All links should function correctly and all pages should be accessible to the engines, thus making your site easy for the engines to index and properly categorise.

• Usability
  
  Observing basic optimisation guidelines should mean that visitors have a more pleasant user experience.

• No need to start over
  
  We should be able to work with your existing design.

• Fast implementation
  
  SEO can begin just as soon as we have ftp access to your site - or even before if we do a link campaign.

• Short Term Results
  
  You should start seeing a positive difference within weeks if not days.

• No need for aesthetic compromise
  
  Your site should retain its distinctive look and feel before, during and after optimisation.

• Integrates with your existing site
  
  Most of the optimisation work will be behind the scenes, you won't notice it.